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David D. Perlmutter

Professor and Dean at Texas Tech University

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About Me

DAVID D. PERLMUTTER is a professor at and Dean of the College of Media and Communication at Texas Tech University. He received his BA ('85) and MA ('91) from the University of Pennsylvania and his Ph.D. ('96) from the University of Minnesota. Perlmutter is the author or editor of ten books on political communication and persuasion. He has also written several dozen research articles for academic journals as well as more than 250 essays for U.S. and international newspapers and magazines such as Campaigns & Elections, Christian Science Monitor, Editor & Publisher, Los Angeles Times, MSNBC.com., Philadelphia Inquirer, and USA Today. Perlmutter has been interviewed by most major news networks and newspapers, from the New York Times to CNN, ABC, and The Daily Show. He regularly speaks at industry, academic, and government meetings and runs workshops on personal and institutional branding via social media and on promotion and tenure in academia. He writes the "Career Confidential" advice column for the Chronicle. His book, Promotion and Tenure Confidential, was published by Harvard University Press in 2010.

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