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CONSUMER INSIGHTS ANALYST

Employer
University of Wisconsin Madison
Location
Wisconsin, United States
Salary
Not Specified
Date posted
Feb 20, 2018

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CONSUMER INSIGHTS ANALYST

Job no: 93609-AS
Work type: Staff Full or Part Time, Staff-Full Time, Staff-Part Time
Department: SCH OF BUSINESS ALUMNI REL
Location: Madison
Categories: Development, Alumni Affairs, Information Systems/Technology, Other

Position Vacancy ID: 93609-AS

Employment Class: Academic Staff-Renewable

Working Title: Consumer Insights Analyst

Official Title: SR ADMIN PRGM SPEC(R07BN) or ADMIN PROGRAM SPEC(R07DN)

Hiring Department: A122013-SCHOOL OF BUSINESS/SCH OF BUSINESS ALUMNI REL

FTE: 80% - 100%

Anticipated Begin Date: MARCH 12, 2018

Term: This is a renewable appointment.

Advertised Salary: Minimum $49,000 ANNUAL (12 months)
Depending on Qualifications

Degree and area of specialization: Bachelor's degree required in Business, Communications, Marketing, Marketing Research, or a related field. A master's degree is preferred.

Minimum number of years and type of relevant work experience: -Minimum of 2 years of experience in consumer insight research, business analytics, moderating/facilitation, or a similar field. Prior experiences in higher education, non-profits, or fundraising is a plus.

The successful candidate will possess:
* Experience in qualitative and quantitative research, including study design, moderating, and survey design.
*Experience managing online panels or communities, including recruiting and incentivizing participants.
* Experience in data analysis and reporting, including assessing marketing effectiveness
* Experience in the management of projects, deadlines and budgets
* Experience developing and maintaining strategic partnerships to ensure brand consistency
* A understanding of marketing, branding, editing/publishing, business development, client services and state relations in order to provide actionable recommendations
*An understanding of non-profit or philanthropic fundraising and engagement.
* Excellent written and oral communication skills
* Exceptional interpersonal skills
* The ability to advise leadership on the aspects of consumer insights and business analytics
*Experience analyzing CRM data to uncover business insights.
*Knowledge of statistical modeling and SPSS is a plus.

License or Certificate:

Position Summary: This position reports to the Special Assistant to the Associate Dean for Communication, Facilities, and Technology at the Wisconsin School of Business at the University of Wisconsin-Madison and will manage consumer insights projects focused on alumni engagement and fundraising efforts.

The Wisconsin School of Business employs over 80 faculty and over 250 staff members in support of its programs, which include an undergraduate program, a range of graduate degrees, and executive education offerings. Here, we create a forward-thinking curriculum and collaborate to solve real world business challenges. Our students emerge industry-smart and best prepared to transform the world of business. We accomplish this effort by bringing together a community of scholars, leaders, and learners.

This position is critical to securing the success of the school and ensuring the legacy of the Wisconsin School of Business as a leader in business scholarship. With more than 1/3 of the School's budget funded by philanthropy, alumni and donor engagement is a key component in the School's success. The mission of the alumni relations team is to understand the needs and goals of our more than 40,000 alumni and nearly 5,000 donors to create effective engagement, marketing, and fundraising strategies to meet our increasing philanthropic goals.

Additional Information: Diversity and inclusion are primary values for the Wisconsin School of Business and are integral to achieving our strategic goals. We seek candidates with an awareness of and commitment to the principles of diversity and inclusion across all spectrums. Our school is committed to continuously increasing the cultural competence of its staff and faculty members through school-wide forums and professional development opportunities.

Contact: Nancy Andrews
nancy.andrews@wisc.edu

Relay Access (WTRS): 7-1-1 (out-of-state: TTY: 800.947.3529, STS: 800.833.7637) and above Phone number (See RELAY_SERVICE for further information. )

Instructions to Applicants: Please note that Wisconsin School of Business is not able to provide sponsorship for this position.

Please complete the online application. You will be asked to provide a cover letter addressing your qualifications and experiences specifically relating to the responsibilities of this position and a comprehensive resume. All application materials will be reviewed by our search committee after the posted deadline. Applicants selected to participate further in the selection process will be notified directly. All applicants will be notified once a final selection has been made and the search has been completed.

NOTE: Salary for this position will be at or above the posted minimum rate based upon qualifications and experience.

Additional Link: Full Position Details
NOTE: A Period of Evaluation will be Required
The University of Wisconsin is an Equal Opportunity and Affirmative Action Employer.

The Annual Security and Fire Safety Report contains current campus safety and disciplinary policies, crime statistics for the previous 3 calendar years, and on-campus student housing fire safety policies and fire statistics for the previous 3 calendar years. UW-Madison will provide a paper copy upon request; please contact the University of Wisconsin Police Department.

Applications Open: Feb 19 2018 Central Standard Time
Applications Close: Mar 5 2018 11:55 PM Central Standard Time

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