CONSUMER INSIGHTS ANALYST
- Employer
- University of Wisconsin Madison
- Location
- Wisconsin, United States
- Salary
- Not Specified
- Date posted
- Feb 20, 2018
View more
- Position Type
- Administrative, Business & Administrative Affairs
- Employment Type
- Full Time
CONSUMER INSIGHTS ANALYST
Job no: 93609-AS
Work type: Staff Full or Part Time, Staff-Full Time,
Staff-Part Time
Department: SCH OF BUSINESS ALUMNI REL
Location: Madison
Categories: Development, Alumni Affairs, Information
Systems/Technology, Other
Position Vacancy ID: 93609-AS
Employment Class: Academic Staff-Renewable
Working Title: Consumer Insights Analyst
Official Title: SR ADMIN PRGM SPEC(R07BN) or ADMIN PROGRAM
SPEC(R07DN)
Hiring Department: A122013-SCHOOL OF BUSINESS/SCH OF
BUSINESS ALUMNI REL
FTE: 80% - 100%
Anticipated Begin Date: MARCH 12, 2018
Term: This is a renewable appointment.
Advertised Salary: Minimum $49,000 ANNUAL
(12 months)
Depending on Qualifications
Degree and area of specialization: Bachelor's degree
required in Business, Communications, Marketing, Marketing
Research, or a related field. A master's degree is preferred.
Minimum number of years and type of relevant work
experience: -Minimum of 2 years of experience in consumer
insight research, business analytics, moderating/facilitation, or a
similar field. Prior experiences in higher education, non-profits,
or fundraising is a plus.
The successful candidate will possess:
* Experience in qualitative and quantitative research, including
study design, moderating, and survey design.
*Experience managing online panels or communities, including
recruiting and incentivizing participants.
* Experience in data analysis and reporting, including assessing
marketing effectiveness
* Experience in the management of projects, deadlines and
budgets
* Experience developing and maintaining strategic partnerships to
ensure brand consistency
* A understanding of marketing, branding, editing/publishing,
business development, client services and state relations in order
to provide actionable recommendations
*An understanding of non-profit or philanthropic fundraising and
engagement.
* Excellent written and oral communication skills
* Exceptional interpersonal skills
* The ability to advise leadership on the aspects of consumer
insights and business analytics
*Experience analyzing CRM data to uncover business insights.
*Knowledge of statistical modeling and SPSS is a plus.
License or Certificate:
Position Summary: This position reports to the Special
Assistant to the Associate Dean for Communication, Facilities, and
Technology at the Wisconsin School of Business at the University of
Wisconsin-Madison and will manage consumer insights projects
focused on alumni engagement and fundraising efforts.
The Wisconsin School of Business employs over 80 faculty and over
250 staff members in support of its programs, which include an
undergraduate program, a range of graduate degrees, and executive
education offerings. Here, we create a forward-thinking curriculum
and collaborate to solve real world business challenges. Our
students emerge industry-smart and best prepared to transform the
world of business. We accomplish this effort by bringing together a
community of scholars, leaders, and learners.
This position is critical to securing the success of the school and
ensuring the legacy of the Wisconsin School of Business as a leader
in business scholarship. With more than 1/3 of the School's budget
funded by philanthropy, alumni and donor engagement is a key
component in the School's success. The mission of the alumni
relations team is to understand the needs and goals of our more
than 40,000 alumni and nearly 5,000 donors to create effective
engagement, marketing, and fundraising strategies to meet our
increasing philanthropic goals.
Additional Information: Diversity and inclusion are primary
values for the Wisconsin School of Business and are integral to
achieving our strategic goals. We seek candidates with an awareness
of and commitment to the principles of diversity and inclusion
across all spectrums. Our school is committed to continuously
increasing the cultural competence of its staff and faculty members
through school-wide forums and professional development
opportunities.
Contact: Nancy Andrews
nancy.andrews@wisc.edu
Relay Access (WTRS): 7-1-1 (out-of-state: TTY: 800.947.3529, STS:
800.833.7637) and above Phone number (See RELAY_SERVICE for further
information. )
Instructions to Applicants: Please note that Wisconsin
School of Business is not able to provide sponsorship for this
position.
Please complete the online application. You will be asked to
provide a cover letter addressing your qualifications and
experiences specifically relating to the responsibilities of this
position and a comprehensive resume. All application materials will
be reviewed by our search committee after the posted deadline.
Applicants selected to participate further in the selection process
will be notified directly. All applicants will be notified once a
final selection has been made and the search has been
completed.
NOTE: Salary for this position will be at or above the posted
minimum rate based upon qualifications and experience.
Additional Link:
Full Position Details
NOTE: A Period of Evaluation will be Required
The University of Wisconsin is an Equal Opportunity and Affirmative
Action Employer.
The Annual Security and Fire
Safety Report contains current campus safety and disciplinary
policies, crime statistics for the previous 3 calendar years, and
on-campus student housing fire safety policies and fire statistics
for the previous 3 calendar years. UW-Madison will provide a paper
copy upon request; please contact the University of Wisconsin Police
Department.
Applications Open: Feb 19 2018 Central Standard
Time
Applications Close: Mar 5 2018 11:55 PM Central Standard
Time
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