Marketing and Media Specialist

The George Washington University in District of Columbia

Date Posted December 9, 2013
Type Administrative
Salary Commensurate with experience
Employment Type Full-time

Founded in 1821, GW is the largest institution of higher education in the District of Columbia, to include ten academic units, with a full-time equivalent enrollment of a little over 20,000 students and approximately 11,000 full-time and part-time employees (faculty and staff). The George Washington University is a community dedicated to learning, communication, respect, service and teamwork. As one of the largest private employers in the District of Columbia, the university seeks employees who support the teaching, research, and public service mission of the university.


Are you innovative? Creative? Ready to build something from the ground up? The Executive and Professional Education Program needs you! This new initiative will offer a series of workshops, seminars and customized courses for professionals and organizations in a variety of subjects, including strategic communications, digital media and media relations. As an extension of the groundbreaking work of GWs School of Media and Public Affairs, our program focuses on informing, organizing and persuading in the digital age. In fact, with a fully functioning television studio, state-of-the-art video equipment, editing suites, and digital media expertise, we are able to blend cutting-edge research with real-world application in ways most programs cannot, ultimately providing exceptional opportunities to learn and produce in a hands-on environment. The Marketing Specialist will help to develop and execute the marketing and promotional plans and collaborate with the Director of Executive Education and the SMPA marketing function to launch marketing initiatives to increase awareness of this exciting program, generate enrollments and build the business.


Minimum Qualifications:

Bachelors degree in an appropriate area of specialization plus 3 years of relevant professional experience. Degree requirements may be substituted with an equivalent combination of education, training, and experience.


Desired Qualifications:

Experience working in a higher education or professional development environment


Experience working with Washington DC political and government institutions and agencies


Some exposure to and experience with business and prospect development, in person and by phone.


Familiarity with course development and learning design in higher education or another training/professional development capacity.


Experience with video editing (Adobe Premiere or Final Cut Pro preferred.)


To apply, please visit



GW is an Equal Opportunity/Affirmative Action Employer


How To Apply

You can apply for this position online at